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2025 edition

Celebrity AI Visibility Report

We rank 130+ public figures on where they stand in the AI conversation. Scores blend insights from OpenAI, Perplexity AI, and Google Gemini across five dimensions: Search Mentions, Cultural Impact, Tech Adoption, Media Longevity, and Viral Factor.

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OpenAI Perplexity AI Google Gemini
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Filter by role, search by name, or sort on any scoring dimension. Each profile links to a deeper breakdown.

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Inside the 2025 report

We aggregate multi-model signals to surface who is commanding the AI spotlight. These live stats update as soon as we refresh the dataset.

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Coverage

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Unique voices we currently track for AI visibility.

Average AI score

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Mean AI visibility across all tracked celebrities (0-100 scale).

Roles represented

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From activists to entrepreneurs, explore how visibility shifts by role.

Leaders of the moment

Top 5

Who currently tops the AI conversation across every metric.

Category heat

Average score by dimension across the full dataset.

How we score visibility

Scores mix quantitative search signals with qualitative resonance from the leading frontier models.

  • Model prompts normalised across OpenAI, Perplexity, and Gemini.
  • Five evenly weighted categories with 0-100 composite scoring.
  • Manual QA on outliers, bots, or non-person entities before publishing.
Read the full methodology →